You're So Vain


The freedom of being yourself: unconventional,stubborn, vain. Unique. The courage to accept and the capacity to destroy.The audacity to live by your own rules. One song about Luca Gritti. And, now, the fragrance.

With this composition, Luca Gritti tames one of the most ambiguous notes in perfumery: the blackcurrant. Its sparkling yet deep character is mixed withherbaceous chypre nuances and intensified by freshand juicy Italian citruses. Sleek and explosive. The pure vanity.

Olfactory Pyramid

Grapefruit, Lemon, Green notes
Blackcurrant, Red fruits, White tobacco
Oakmoss, Patchouli, Nutmeg


  • Ivy Collection reflects Luca Gritti’s personality, passions, and desires. Tenacious and strong, just like ivy, these perfumes — and their creator — make heads turn and stand out.
  • Ivy Collection’s distinctive mark is an explosive character. Luca Gritti combines the most contrary notes and elaborates them to reach the most overwhelming results.
  • The colors of the line heirs the brand’s distinctive contrast of gold and black, firstly used in Black Collection and then reinvented in Gritti Privé.